How To Track Your Pet Sitting Business Growth

“If you want to make more in your pet sitting biz it is crucial that you track and record your income.” 

This was a concept I learned a few years back and I have found it to most certainly be true. In my experience what you track closely and consistently will continuously grow month to month. This is such a simple concept, but I promise you, if you implement this tip, I bet you will see the same result.

What you track closely and consistently will continuously grow month to month. Click To Tweet

There are things that you should be tracking each and every month in your pet sitting business, in order to bring more to you. If you’re unsure of what exactly you should be tracking, my advice to you is track everything you want to see GROW, starting with your income.

As the owner of your business it is important that at the end of each and every month you track and record certain numbers and stats and compare them to your past months and past years numbers.

This will give you an unbelievable sense of accomplishment. Sometimes, I’m astounded at the massive growth we experience in a certain month and it feels good to give my team and myself a well-deserved pat on the back.

Other times, I may notice a slump in sales in a certain area of my business, but this gives me notice to ramp up my marketing in that area.

Ok, so what is it you should be tracking each month? Here are 3 basic areas you can start tracking immediately to get the ball rolling.

#1. Total New Clients

Then break that number into categories.

  • New Mid Day Clients
  • New Pet Sitting Clients
  • New House Sitting Clients

 #2. Total Monthly Revenue

Then break that number into categories.

  • Mid Day Walking Revenue
  • Pet Sitting Revenue
  • Cat Sitting Revenue
  • House Sitting Revenue

#3. Total Web Form Submissions

These are the forms that you should have on your website, that gives your visitors/prospects an easy way to contact you and take the next step.

  • Become a Client Submissions
  • Request a Quote Submissions
  • Lead Magnet Submissions

Here’s an image of my basic spreadsheet, which helps me track my pet sitting business growth.

Your Homework Assignment: Create an Excel or Numbers Worksheet, broken down into the categories I have listed for you and track these numbers every single month. If you don’t have web forms on your web site, get web forms on your web site. Finally, celebrate your growth!

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