Mindset for Pet Sitters- 10 Signs You Might Have an Upper Limit Problem

Today I’m giving you a dose of mindset for pet sitters. We should all try and do mindset work on a daily basis to move us closer to our personal and business goals.

Upper Limit Problem is a phrase coined by Gay and Kathlyn Hendricks in their book, The Big Leap. So what exactly is an “Upper Limit Problem?” It’s a sneaky form of self-sabotage that creeps into your life just when things are starting to get really good.

As Gay Hendrick defines it…

The ULP is the human tendency to put the brakes on our positive energy when we’ve exceeded our unconscious thermostat setting for how good we can feel, how successful we can be, and how much love we can feel.

Below are ten signs that you may have an Upper Limit Problem.

1.) You have an income cap that you can’t break.

New businesses should experience exponential growth in the first few years of business. After that, you may not have as large of jumps in revenue, but you should continue to make more every year that you’re in business. If you can’t seem to break a specific number, you’ve got an upper limit problem.

2.) You can’t get past a certain number of customers.

This goes along the same lines as number one, not being able to break through a cap on customers. I had this problem for a while. I couldn’t seem to get past 612 customers. After I realized that I had an upper limit problem, I have since tripled that number. (Awareness of the issue plays a large part in overcoming the issue.)

3.) You pick fights about nothing.

You just had a fabulous week! You signed ten new customers; you hired three new sitters; you created a new referral partnership. Things are going great when inexplicably; you find yourself picking an unnecessary fight. If you find yourself getting overly angry just after something good has happened, it’s probably not a fluke.

4.) You never invest in hard assets.

You may invest in classes, trainings, courses, masterminds, live events or retreats, but when it comes to purchasing tangible things that you need for the growth of your business. If you find yourself having no trouble spending to learn, but you’re unwilling to spend to earn your subconscious mind just may be keeping you in continuous student status, which is holding you back on becoming a professional. This is an upper limit problem.

5.) You desert money-making projects right after the idea origination phase.

You come up with a stellar new idea for your business. Your customers are going to love it! You make notes, you create a project plan, and then you never look at it again. If you leave these great ideas unimplemented on a continuous basis, you may be subconsciously leaving them in the idea phase so that they don’t come to fruition. This is self-sabotage.

6.) You leave projects 70-90% done.

Similar to the last problem, where you desert projects at the idea phase, in this example you’re leaving things when they’re almost entirely grown. Your website is nearly done, your Procedures Manual is virtually complete, your pet sitters are in place, and your new mailing campaign is ready to mail.
If this is you, you’re leaving projects in the final phases, so they never come into being. This is most definitely an Upper Limit Problem.

7.) You get sick right after you have a BIG win.

Sometimes it’s not your mind that objects and rebels. Sometimes it’s your body that protests your advancement. Do you ever get hit was an illness right after you achieve something great and then that illness stops you in your tracks. This happens to me with the gym. Without fail anytime I start a new workout routine, BAM! I get taken out with a virus which makes it insanely hard to get back to the healthy routine. Upper Limit, pet sitters!

8.) You walk away from deals.

You have terrific opportunities just waiting for you to seize. A new house sitting client needs you to housesit their mansion all summer. A new Monday through Friday, two times per day, dog walking client wants you to start ASAP, and you never get back to them. This is most surely a sign of an Upper Limit Problem.

9.) You leave your money uncared for.

You have money waiting to be deposited, and you sit on it. I used to find checks in my pockets months after a service had been completed. My roommate used to find checks laying around the apartment and in my jackets. This was definitely a sign that I was suffering from an Upper Limit Problem.

10.) Other people’s difficulties throw you off your momentum.

When you’re in your “zone of genius” and making great things happen, nothing can throw you off your game. You’re focused and intentional, and nothing can penetrate you. If all of a sudden you find yourself being derailed by things that wouldn’t usually phase you, you may be suffering from an Upper Limit Problem. Your subconscious is looking for any reason to stop your momentum.

So how do you battle your Upper Limit Problem?

You battle your Upper Limit Problem by becoming aware of the issue. In his book, Hendricks refers to benign vigilance as “paying keen but relaxed attention.”

Start looking for patterns in your behavior and go on high-alert when good things start to happen to you. If you find yourself beginning to pick an unnecessary fight, close your eyes, take a deep breath and ground yourself. Say to yourself,

“I expand in abundance, success, and love every day, as I inspire those around me to do the same.” Click To Tweet

 

All pet sitters deal with an Upper Limit Problem. It’s just some have higher thermostats than others, and some have busted through their own upper limits.

Your Homework: Start with awareness and read the Big Leap! I highly recommend it!

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My 4 Top Tips to Building a Wildly Successful Pet Sitting Business

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When I started my pet sitting business I knew nothing about business. I didn’t know how to systematically get new pet sitting and dog walking clients or how to efficiently manage my business. I pretty much knew nothing, but we all have to start somewhere, right? So how did I learn? I read. I took courses. I went to live events and most importantly I took a ton of action. Learn…implement. Learn…implement. That’s how it went.

Now looking back on my pet sitting journey I have boiled down my 4 top tips for growing a wildly successful pet sitting business.

Tip #1. Create a Mindset for Success

Success is not an accident. It’s something we have to make happen on purpose, day in, day out. It all starts with knowing what you want and conditioning yourself for success, so that you can make it happen. You should fill your brain with positive, motivational books, quotes, videos and podcasts so that you can train your brain to achieve the success that you desire. You need to make this part of your daily routine. I pay for YouTube Red. I listen to all my favorite mentors daily to tune me in and keep me in a positive state of mind. YouTube Red is commercial free and the videos still play even when you navigate away from the app. I love this tool!

Tip #2. Get Really Good at Marketing Your Business

 Once you’re focused on being the best version of yourself to create the success you want, you need to focus on what action you need to take. MARKETING = GETTING CLIENTS. A big piece of that action is centered around getting your pet sitting business out there! You need to have a clear message that speaks to your ideal client. Every single day you need to be doing at least one thing to get your business out there in front of your ideal prospects. You need to expand your reach and make them say, “this pet sitting business is the answer to my prayers.”

Every single day you need to be doing at least one thing to get your business out there in front of your ideal prospects. Click To Tweet

Tip #3. Get Really Good at Systems and Processes

If you want to scale your business you need to get systems and processes in place. This is a crucial step! Things can really become a mess if you don’t nail this step. Your systems need to be replicable, documented and delegated. The system is what runs the business and the person runs the system. Check out my article on how to Multiply your pet sitting business here.

 Tip #4. Grow Your Team

Don’t wait for five years (like I did) to grow your team. Building a team of talented pet sitters is a must. The more sitters who are on your team, the more ideal clients you can service. The more ideal client you can service, the more revenue you will generate. The more revenue you generate, the more you can invest in marketing which will in turn attract more ideal clients. And I didn’t even mention the freedom it creates in your life. That was my WHY. I crave freedom!


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Should I Scale My Pet Sitting Business

Should I Scale My Pet Sitting Business?

There are so many new pet sitters out there that have a smaller pet sitting business, and they’re not sure if scaling to the next level is a good fit. So I put together a mini-training for you guys today. We’re going to walk through what exactly is needed to scale your business. Then you can make a decision and see if this is the right path for you.

Here at Pet Nanny Coach, We often get asked, “Should I scale my pet sitting business? Or should I stay where I am?” This is an excellent question. One that I asked myself so, so many times. I’m somebody that’s been at every level in my pet sitting career.

At one time, I wasn’t sure what I wanted to do either. I was utterly lost. So first, many of you have heard me talk about getting very clear on your what and your why. What do you want your business to look like? And why do you want it?

If you’re brand new to the pet sitting industry or have been in the pet sitting business for a while, but don’t have a clear understanding of where you want to take your business, here’s my first piece of advice.

Get clear on your what and your why because clarity equals power.

What do you want your pet sitting business to look like, and why do you want it? For me, I came to this realization in kind of a backward manner. I got clear on what I didn’t like: working seven days a week, 365 days a year. I wanted a team that could do the client work while I focused on the business’s strategic position. Let me be very clear. I did not come to this realization for many, many years into my business. I stayed stuck for a long time because I wasn’t clear.

Why did I want this? My why wasn’t the money. It was so I could have a freedom-based lifestyle. When I first started my business, I did it because I was teaching special education. I taught seven-year-olds with Down Syndrome, and I was in a classroom all day, every day. That ended up being an added perk.

I worked really hard, but all I would do is look out the window and think, “Oh my gosh, I wish I could be outside. I wish I could be playing sports.” I’m a little jock. I couldn’t stand being cooped up in the room. So when I started my business, that was why I wanted freedom back in my life. I did not want to be pigeonholed and stuck in a room all day, every day. So some of you are probably saying, “Yeah, but I don’t know what I want.” I’m here to tell you that indecision leads to inaction, which is the killer of dreams.

Figure it out.

I would even challenge most of you who say, “I don’t know what I want.” I’m going to challenge you and say, “I bet you do.”

We all have those little voices in our heads speaking to us. It’s hard to tune them out. I bet you guys know what it is you want. You may be thinking, “I may want to scale my business, but I don’t know what’s involved.”

Today, I’m going to tell you what you need to do. Then you can decide if scaling your business is the right path for you. To scale your pet sitting business, you need to leverage yourself through a team, systems, and automation.

First, you need to systematize everything in your business so that anyone could replicate it. The system runs the business, and the person runs the system.

Two, you have to hire pet care professionals to do the client work: pet-sitting, dog walking, house sitting, et cetera.

Three, you need to use your now available time to focus on business growth activities like marketing your business to get more clients and have your current customers book from you more frequently.

Four, you then hire more pet care professionals to absorb the new business that you get from your business growth activities.

Five, you automate your marketing systems and manual tasks to create efficiency, which produces the ability to continue to scale. This is your recipe for scaling success.

Now, this is easier said than done. I get it. You’re probably asking yourself, “Well, how do I systematize? Or what does that even mean?” You’re probably wondering about finding good people and then trusting them to do as good of a job as you, or you’re probably like, “Business growth activities? What are those exactly?”

Some of you are saying, “Automation, that sounds scary to me.” These are all extremely common and understandable thoughts. You don’t know what you don’t know. It’s like anything else. You need to learn and then implement. I certainly had no idea about these things when I decided to go all-in with my business, but I learned.

So currently, in my business, I staff 40 plus pet sitters and three managers who run the day-to-day operations of my pet sitting business. The business requires only two hours a week of my time. My business generates a consistent 50 to 75K per month in passive income, passive meaning I don’t have to do the work to receive the income.

Now I’m not saying this was easy or that it happened overnight. But it’s possible. It took a lot of work, study, and trial and error to get where I am today. I had to learn about team building, systems, and automation before I could get there. And I know because I’ve done it.

Now I’m sure there are some of you that this doesn’t interest. You may have a small book of business, and you’re doing all the visits, or perhaps you have one or two people that help you out, and you may be very happy.

You guys, I say, “Keep doing what you’re doing and follow your bliss. There is no shame in your game.” But for those pet sitters who do want to scale, my question for you today is, “What’s holding you back?”

This is where I’m going to get deep on you. Those who know me or have followed me for a while know that I’m all about mindset and thought work. Because it’s the integral piece that so many business owners are missing. So I ask again, “What’s holding you back?”

Is it fear of control? Thinking, “Oh my goodness, nobody is going to be able to service my clients as good as I do?” Fear of the unknown. “What does this look like? And do I want to learn all of this? And I don’t know what’s involved with that and automation technology. That sounds scary. And systematizing, I don’t know. I don’t know. I don’t know. I don’t know.”

So I stay in inaction—fear of success. “I don’t need to make that much money taking care of animals. I’m all about loving animals. I don’t need to make that much money and be that successful to be important and important to the animal-loving community.” Guess what? The more successful you are, the more that you can give back to the animal-loving community.

Fear of failure. “What if I try and I go all in, and I fail. I will be judged. My family will look down on me. My peers will judge me.” Fear of failure is a real thing, guys. Oh, fear of judgment. “I don’t want to put myself out there because I don’t want to be judged.” I dealt with this at every level of my business. I still do. It’s a tough one, for sure. Fear of not being good enough. Thinking, “Well, she can do it because of X, Y, and Z, or he is successful because of X, Y, and Z. But I don’t have what it takes.” I am not special. There’s nothing about me that I have that you don’t have. And this is a lie that so many people tell themselves because they don’t want to put themselves out there. And the fear of, “I won’t be good enough, so I’m not going to succeed.”

By the way, there is no judgment if you have any of these fears, because like I said, I had every single one of them, and I still deal with some of them today. After almost 20 years in business, I still deal with these fears after all these years. Let’s do some mindful thought work. And this is where I get intense. This is like my favorite stuff here.

Step one, you need to identify and connect with the emotion you are feeling.

I’m going to run you through a quick thought model so you can see how these negative thoughts can hold you back from accomplishing your dreams. So here’s the model.

Thoughts equal your feelings, which equal your actions, which equal your results. Your thoughts create your feelings, which propel your actions, which give you your results. If your thoughts are fear of judgment, that will create a sense of anxiety, which will result in your inaction, or you not putting yourself out there, which will produce the same result of you working in the day-to-day grind of your business. But you see how it all started with the thought.

Now let’s try to do a new mindful thought. So your thought is, “I can do anything I put my mind to. I can create a pet-sitting business that generates 10K a month, 20K a month, 30K a month, 40K a month, 50K a month.”

Whatever it is, you can be very specific. That’s the thought you’re going to think, and I can do it. This is going to create a feeling of excitement for what’s possible. The action it’s going to propel is you working on your business growth, and the result will give you more clients, more money, more time, and more freedom. Do you see the difference of the thought instead of, “I don’t want to put myself out there because I’m fearful of being judged, or I’m fear of not being good enough, or I’m fearful that people won’t take as good of care of my clients like me.”

Thought work is so very important. It gives you your feeling, which keeps you in inaction, which provides you with the same result. But if you change your thinking, you change your results, and you change your life. It’s as simple as that.

QUOTE - Should I Scale My Pet Sitting Business

 

When we’re feeling these negative thoughts, it’s important to recognize them and create a new positive idea. I’m going to be the watcher of my thoughts. Like anything else, this takes work and practice. I work on my thoughts every single morning. I do. I do a thought download.

I write down everything that I’m thinking. It’s like cleaning your house. You want to clean your brain. And you want to think these negative thoughts, that you might not even realize you’re thinking these certain negative thoughts until you write them down, and then you create your new positive thoughts.

Step two is you need to take massive action despite this fear you’re feeling.

Fear is okay. We all have it. It’s our primitive brains trying to keep us safe. The idea is you don’t want to let it hold you back. This is what your brain was designed to do; it wants to keep you small and to keep you safe.

It thinks it’s helping you, when in fact, it’s holding you back from great things because magic happens outside of your comfort zone. “Okay, I’m fearful of the unknown, but guess what? I’m going to change my mind. I’m going to change my thought. I’m going to act despite this fear that I’m feeling.” When you’re uncomfortable, that’s when great things happen for you.

Growth happens when you decide to move forward in spite of fear. Expansion happens in the scary place of the uncomfortable unknown. All right, to sum up.

Fact: you can scale your business without sacrificing the quality of your service. There are amazing people out there who will take great care of your client’s beloved pets.

The trick is to systematize your entire hiring and onboarding process so that you’re entirely confident in the professionals you bring onto your team and who will represent your company.

Fact: more growth doesn’t mean more work. It means having a smart and effective strategy to do less and get a greater outcome.

Fact: the less you work in your business, and the more you work on your business, the greater your success in this industry.

All right, guys, five steps to scaling your business.

One, systematize everything in your business so that anyone can replicate it. The system runs the business. The person runs the system.

Two, hire other people to do the pet-sitting, and eventually the office work too.

Three, focus on marketing your business, which is getting new clients, instead of doing the business, which is taking care of the pets.

Four, automate your marketing and processes to streamline your business, which will give you the ability to continue to scale.

And five, do daily thought work to get yourself into a positive mindset that will, in turn, bring you the results you desire.

You can create any result in your life, and it all starts with a thought.

 

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Using Automation in Your Business.

2 Meditation Tools for Pet Sitters

Listening to Binaural Beats when you are meditating or sleeping can help you manage your pet sitting business. This video describes the benefits of making Binaural Beats part of your daily routine.

Binaural beats are when you hear two tones, one in each ear, that are slightly different in frequency. Your brain processes a beat at the difference of the frequency. This is called a binaural beat.

Using Automation in Your Business.

 

About six months ago, I was advised by my coach to get earbuds and listen to binaural beats when I’m meditating. I was doing some reading about it, and I was like, it’s terrific to listen to binaural beats when you’re sleeping. It does all types of goodness for your subconscious mind, your subconscious thoughts. It reduces anxiety. It helps you increase your focus and attention, lower stress, increases relaxation, fosters positive moods, promote creativity, and helps manage pain.

These were all these benefits I heard about binaural beats when you go to sleep with them in your ears with your earbuds. But I like to sleep on my side or my stomach, and the earbuds would hurt. So I was like, “This isn’t working.”

I was scrolling through Twitter one day, and one of these ads pops up. This is like a sleep mask, and it has earphones on the side. It doesn’t hurt, and these are great for the plane too, or if you want to do a quick meditation in the middle of the day, block out all the light and go to sleep listening to different meditations, hypnosis, or binaural beats.

Another tip I have for you is this great app I found called Synctuition. This is a paid app, but it gives you all types of binaural beats for all different things. If you want to start a meditation practice or you want to up your meditation practice so you can become more productive in your life and your business, try these two things out.

Resources

evalax.com
synctuition.com
Understanding the Wellness Benefits of Binaural Beats


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How to Manage Fear in Your Business

How to Manage Fear In Your Pet Sitting Business

My mission in 2021 is to help as many pet sitting business owners get their businesses back after COVID. I will be popping in here every week to do these little mini-lessons. Lorraine, a member of our community, asked me to focus on fears.

Historically, fear has helped us as humans stay alive. As we’ve evolved, what it’s done is pretty much stop most people from taking action in their lives. Back in the day when we were cavemen, fear helped us to stay alive. If you’re like walking down the highway and a car is coming, and you feel fear, that’s a good fear.

Suppose you’re fearful of judgment, failing, embarrassment, and success; all these other fears we have are not serving us at all.

Remember, fear is just an unpleasant emotion.

Back in the day, I had an intense fear of judgment and failure, which kept me stuck for a very, very, very long time. I’m here to tell you today is that fear is just an unpleasant emotion. It’s in our minds. It’s make-believe. You’re making yourself believe something. Most people are afraid of feeling unpleasant emotions, so they’ll avoid doing anything that brings those up. That’s what keeps us stuck.

Start moving through fear with your courage.

I do not like speaking live in front of people, but I’m doing it anyway. I was fearful of embarrassing myself, of saying something stupid. What I do is I stop when I start feeling that emotion; I close my eyes I take a deep breath. I feel the fear. And I remind myself that it is all just in my mind, and I’m going to act despite it anyway.

How to Manage Fear in Your Business

 

This is a mantra that I say to myself many times that helps calm me. I deal with a lot of anxiety. I’ll wake up in the middle of the night with anxiety for absolutely no reason.

That is my mini-lesson for you today. Understanding that fear is in your mind. Stopping yourself when you are feeling fearful. Reminding yourself that this is in your mind, you’re making yourself believe something that isn’t true.

It’s not necessary. You’re causing suffering in your own life. I cause suffering in my own life. When in reality, that was just false belief systems that I was creating in my mind.

When you start doing this, and you start moving through fear, that’s when you start gaining confidence through your courage, and it’s just going to get easier.

Do meditation.

Another thing that you can do to start helping with this is meditation. I know meditation was challenging for me. When I first started meditating, I would last a minute. Now I’m up to about 25 minutes.

Meditating and EFT tapping are good ones. You go to YouTube and look up EFT tapping for fear. Listening to binaural beats at night when you’re going to bed. Hypnosis. There are a million things that you can do to start working through your fear.

Mind work is the most important one. It is understanding that you are the thinker of your thoughts. The thoughts that you’re thinking are what is creating the fear in your body. Without your mind, the fear wouldn’t exist.

Journaling helps, writing this stuff down. So helpful. I tell my students to create a morning practice for themselves when they get up and do something positive. Whether if you’re spiritual. If it’s reading scripture. If it’s reading something or listening to something positive, journaling, meditation, exercise, all good things for helping deal with these fears.

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How to Read More Books in 2021

How to Read More Books in 2021

This is a challenge that I’ve extended to my students in my Multiply Mastermind Program and my Scholars Program.

But one of the big things I hear when I suggest different books to members of my pet sitting community or my students is “Colleen, I do not have the time to read a book. I don’t have time to do anything for myself, let alone sit down and read.”

Start listening to books.

I use an Audible app through Amazon, and it’s given me the ability to take in at least one book a week.

Realize you have plenty of time when doing other things.

You might not have time to sit down with an actual hard copy book, but my second tip is you have plenty of time when you are loading and unloading the dishwasher, cleaning your house, doing laundry, and you’re walking the dog. If you put your earbuds in and listen to the book when you’re doing these things, you don’t need a lot of mental concentration when doing these types of tasks. You can consume more.

Speed up Audible.

You don’t have to listen to it at the exact speed that the author is reading. You can go up to two times as fast and that way you can get through more books.

How to Read More Books in 2021 - ver02

 

I highly suggest trying to read more in 2021. Please start with The Big Leap, which is my all-time favorite. I recommend it to everyone in my pet sitting community. Get Audible on Amazon, put your earbuds in and listen while you’re doing housework, and speed it up if you need to, and that’s how you’re going to get more reading in this year.

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Why I was Attracting Non-Ideal Pet Sitting Clients

Why I was Attracting Non-Ideal Pet Sitting Clients

 

One of the most common discussions among my students, and in my Facebook community, is how to find premium pet sitting clients who are easy to work with, who treat you with respect and who are prepared to pay premium prices.

I understand this dilemma because at the beginning of my pet sitting business journey I had exactly the same problem.

When I started my pet sitting business back in 2001 I had no idea how to run a business, how to set up a business, how to set myself apart from the rest, and I just threw a bunch of gunk up onto the wall to see what stuck.

That was my marketing strategy.

How you present your business matters

And the result was that I presented myself as a hobbyist versus as being a professional company.

I attracted non-ideal pet sitting clients who didn’t respect me, who haggled with me, who were not pleasant to work with.

I was very, very unhappy.

Why I was Attracting Non Ideal Pet Sitting Clients

 

Then, there was a moment with one specific customer that really changed my perspective on who I was prepared to accept as a client and who I should be trying to attract to my business.

This client lived in a giant mansion and booked me to visit her house five times a day, so the bill was quite large for that specific assignment. Then when she got home,  she wouldn’t pay me.

I emailed her, I called her, I emailed her invoices. Finally, she said, “If you want your money, you need to come to my front door and ask me for it face to face.”

And that was it. That was a defining moment with my business. I realized I was not prepared to accept being treated rudely or without respect on a day-to-day basis.

In fact, I almost quit the business because I was so unhappy.

Set yourself apart from the crowd

I had this roster filled with customers that I couldn’t stand. I worked seven days a week, 365 days a year and I was extremely unhappy, and I almost quit.

But I turned it all around and here we are in 2019, and I have an amazing business that’s bursting at the seams filled with ideal clients.

I have a staff of 40 pet sitters, I employ three managers, and the business is killing it.

So I’m here to tell you that I am living proof that you can have a hobbyist business and turn it into a professional company that will provide you with a lucrative career.

It is possible but you need to set yourself apart from the hobbyist and all of the people that have come in and saturated the market.

Don’t worry you don’t have to do this on your own. Join my Facebook group – Pet Nanny Coach Community for advice, support, and tips on growing your pet sitting business.

Howdy, Pet Lover! Are you struggling with attracting new clients to your pet sitting business? Would you like to have a consistent pipeline of new clients coming to your business? Well, wait no longer, my friend. Grab my FREE report, 125 Ways To Get More Pet Sitting Clients. This resource is 100% FREE and is my gift to you. Enjoy!

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How to be Ready for 2021

How to be Ready for 2021

We previously talked about your pet sitting business vision and the results that you want to create and get really, really, really clear. To get there, we need to start taking some action, maybe action that we haven’t taken in the past, or we need to possibly stop doing some of the things that we are doing to get to where we want to go.

How to be Ready for 2021

 

I want you to think about three things.

The first thing we’re going to talk about is what you need to stop doing to get to where you want to go.

If you’re going to create a six-figure pet sitting business, perhaps you need to stop doing the pet sitting because if you are still doing the dog walking and the pet sitting, there’s only a certain number of hours in the day you can trade for dollars.

Therefore, you’re going to have a cap on the amount of income you want to create. If you’re going to build that multiple six-figure lucrative pet-sitting career, perhaps that is what you need to stop doing.

So maybe you will have already stopped doing the pet sitting, but you’re spending your entire day answering phones, returning emails, doing all the scheduling, doing the payroll, et cetera. Maybe you need to stop doing all aspects of the administration of the pet sitting business.

When I flipped over from being a pet sitter and dog walker and took over all the managerial roles, that became a full-time job very quickly. Perhaps those are the roles that you shouldn’t be focusing on anymore, that you should delegate to a manager to focus on income-generating activities.

What else do you need to stop doing in your business? Perhaps it is the hiring, that’s another thing. After my business got to a certain point, I spent so so much time interviewing and processing, and onboarding new sitters that it ate up all my time. And again, I was then not focused on income-generating activities.

Think about what we need to keep doing.

Maybe you have a fantastic way with people, and when issues pop up, your clients love how you handle problems. Perhaps you have the manager doing the other admin stuff, but you’re going to keep dealing with the issue resolution.

Maybe you’re good at writing emails or writing letters. Perhaps you’re good at smoothing things over. This is a role that you probably don’t want to give up if that is the case.

Maybe you have a keen sense of the type of people you want to hire for your business so maybe hiring needs to stay on your list of duties. Perhaps you need to keep doing excellent video content.

Maybe you’ve done these how-to videos that have gotten a lot of engagement on social media. These are the types of things, really think about what you need to keep doing in your business.

What do you need to start doing

Again, how you got to where you are is not going to get you where you want to go. What do we need to add and start doing to create the business of our dreams?

So maybe you need to start networking. Perhaps you need to join a networking group. Maybe you need to start doing some paid advertising, like Google ad words or Facebook ads. Many people are super scared of venturing over into paid advertising, but I’m telling you that it is fantastic once you get it set up correctly.

Perhaps you need to start working on your leadership skills with your teams. Maybe you need to have regular team meetings.

So really thinking about your business in three ways, what are you going to stop doing, what are you going to keep doing, and what will you start doing? Very, very simple questions you can ask yourself. Write it down, and then commit to that for your plan for 2021.

Hey there, Newbie Pet Sitter! Are you feeling stuck or overwhelmed with starting your pet sitting business? Fret no longer, my friend. I’ve got ya covered!

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