Why I was Attracting Non-Ideal Pet Sitting Clients

Why I was Attracting Non-Ideal Pet Sitting Clients

 

One of the most common discussions among my students, and in my Facebook community, is how to find premium pet sitting clients who are easy to work with, who treat you with respect and who are prepared to pay premium prices.

I understand this dilemma because at the beginning of my pet sitting business journey I had exactly the same problem.

When I started my pet sitting business back in 2001 I had no idea how to run a business, how to set up a business, how to set myself apart from the rest, and I just threw a bunch of gunk up onto the wall to see what stuck.

That was my marketing strategy.

How you present your business matters

And the result was that I presented myself as a hobbyist versus as being a professional company.

I attracted non-ideal pet sitting clients who didn’t respect me, who haggled with me, who were not pleasant to work with.

I was very, very unhappy.

Why I was Attracting Non Ideal Pet Sitting Clients

 

Then, there was a moment with one specific customer that really changed my perspective on who I was prepared to accept as a client and who I should be trying to attract to my business.

This client lived in a giant mansion and booked me to visit her house five times a day, so the bill was quite large for that specific assignment. Then when she got home,  she wouldn’t pay me.

I emailed her, I called her, I emailed her invoices. Finally, she said, “If you want your money, you need to come to my front door and ask me for it face to face.”

And that was it. That was a defining moment with my business. I realized I was not prepared to accept being treated rudely or without respect on a day-to-day basis.

In fact, I almost quit the business because I was so unhappy.

Set yourself apart from the crowd

I had this roster filled with customers that I couldn’t stand. I worked seven days a week, 365 days a year and I was extremely unhappy, and I almost quit.

But I turned it all around and here we are in 2019, and I have an amazing business that’s bursting at the seams filled with ideal clients.

I have a staff of 40 pet sitters, I employ three managers, and the business is killing it.

So I’m here to tell you that I am living proof that you can have a hobbyist business and turn it into a professional company that will provide you with a lucrative career.

It is possible but you need to set yourself apart from the hobbyist and all of the people that have come in and saturated the market.

Don’t worry you don’t have to do this on your own. Join my Facebook group – Pet Nanny Coach Community for advice, support, and tips on growing your pet sitting business.

Howdy, Pet Lover! Are you struggling with attracting new clients to your pet sitting business? Would you like to have a consistent pipeline of new clients coming to your business? Well, wait no longer, my friend. Grab my FREE report, 125 Ways To Get More Pet Sitting Clients. This resource is 100% FREE and is my gift to you. Enjoy!

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How Life Coaching Has Impacted My Pet Sitting Business

How Life Coaching Has Impacted My Pet Sitting Business

Today’s business growth tip explores how I have used life coaching to impact my pet sitting business.

When I first learned about mindset I was taught that our thoughts create our reality. And while that’s true, it’s not quite so simple.

To begin with, I assumed if you just thought happy thoughts things would manifest and you’d be good to go.

But when life coaching came into my life, it took mindset work to a new, more powerful level that shows how you have control over the results you get in your life.

A life coaching model that made one of the biggest impacts on me was created by coach Brooke Castillo who says that all circumstances are neutral. So no matter what happens to you, you decide how you are going to think about it. It’s all up to you. You can choose a negative thought or you could choose a positive thought.

What you are thinking is going to create how you feel.

Circumstances are neutral, thoughts create your feelings, which drive your actions, which create your results.

Is what you’re thinking making you excited or is it making you anxious? Is it making you happy or is it making you sad?

Then your feelings drive your actions. How you’re feeling is what prompts action. If you’re feeling anxious, if you’re feeling overwhelmed, the action probably is going to be some form of inaction.

But if you’re thinking productive, happy, exciting thoughts, the action is going to be to complete the tasks in front of you, which will then create the result in your life.

So what does this mean for you, your life and your pet sitting business?

It means that you can create any single result that you want in your own life by being the watcher of your thoughts.

What are you thinking every day?

What are your belief systems?

So many of us have belief systems around money and what we can do with our businesses.

 

 

I see the difference in mindset approaches with many of my students and members of my Facebook community.

Let’s say I have two separate students. I give them both the same curriculum, the whole A to Z to create amazing businesses. One shows up every week. She goes to the classes, watches the videos, completes the worksheets, she implements, she asks questions, she does masterminding within the community and she gets amazing results.

Then there’s student B. They don’t watch the curriculum, they don’t show up to classes, they don’t ask questions, they don’t become part of the community and therefore they don’t get results.

What do you think is the difference between these two students? They both have the same content available to them, to give them everything they need to have a successful business.

What changes are you ready to make today?

You’ve got to learn how to manage your thoughts so that you can create amazing results in your life. Thoughts equal feelings which drive actions, which create results. I cannot tell you how much this has impacted my life and has impacted my business.

The first step in all of this is just start watching. Start watching when you feel that negative thought or you have an attack thought about something. Say, “Oh, that’s just a thought, and a positive one is also available to me and I’m going to go with that one.”

We recently added a life coach to the Pet Nanny Coaching staff because I think it’s such an important ingredient for success.  I’ve made her available to my scholars. My scholars group includes those students who are successful graduates of my Multiply Mastermind.

You change your thoughts, you change your life. If you change your thoughts, you change your feelings and change your actions and you change your results.  What changes are you ready to make today?

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The Myth That Stops Your Pet Sitting Business From Growing

Nothing bothers me more than pet sitters on their high horse spouting their negativity and completely false belief systems.

For me, one of the worst lies out there is the myth that if you are an animal lover, you shouldn’t care about creating a successful business and making money.

Like many of you, I started my pet sitting business because I love animals and that hasn’t changed as my business has grown.

You can be an animal lover and a successful business owner

However, it’s common to hear some people in the pet sitting business communities criticize anyone who is focusing on expanding from being a solo sitter into a successful and profitable business.

Not only is it a myth that you can’t both love and care about animals and focus on making money in your business at the same time, but it’s not the least bit rational.

 

 

There are only so many pets you can take care of if you are working as a solo pet sitter but just think of all the pets that you’ll be able to provide wonderful care for if you build a business and a team of heart-centered, pet care professionals.

Think about all the animals and pet owners in your community who you will be able to serve and help if you expand your pet sitting business.

Think about how the more money you make, the more you will have to give back to your favorite charitable causes.

With a successful business and a reliable team behind you, you’re going to have more time in your life to give back to your community, your clients, and the animals you love.

So let’s debunk that myth, once and for all, you CAN be an animal lover and build a successful and profitable pet sitting business.

Hey there, Newbie Pet Sitter! Are you feeling stuck or overwhelmed with starting your pet sitting business? Fret no longer, my friend. I’ve got ya covered!

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goal for your pet sitting business

Set Your Impossible Goal

Let’s Stretch Ourselves This Year and Set an IMPOSSIBLE GOAL!

What’s an impossible goal? It’s something that you truly can’t ever fathom accomplishing this year.

Let’s rewind to 2001. If someone had told me then, what I would accomplish in my pet sitting business, I never would have believed them. It would have been “impossible” for me even to consider. This is what I want you to do… Set a goal for yourself that you would never even believe is possible. Ask yourself, if failure wasn’t an option, what would I go for?

Your Brain Already Thinks it’s Impossible

Since your brain already thinks that the goal is impossible, it already thinks that you will fail, so now your brain doesn’t have anything to argue with you about. Fascinating, right? The brain is extraordinary!

Who do you Need to Become to Accomplish Your Impossible Goal?

Next ask yourself, “who would I need to become for this impossible goal to come to fruition?” Who would you have to show up as each and every day to make it a reality? What excuses would you have to stop making? What thoughts would you need to stop thinking? What thoughts would you need to start thinking? What habits would you have to break? What habits would you need to create? So, I ask you again, “who do you need to become to accomplish your impossible goal?”

Your Homework Assignment:

  1. Choose your impossible goal.
  2. Write down who you will need to become to accomplish it.
  3. Plan for some failures. It’s part of the process.
  4. Learn how to understand the benefits of failing. You never know where your failures might lead you.

Here’s to an amazing year! You can do this!

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It’s Ok to Have a Successful Pet Sitting Business

 

Success in Your Pet Sitting Business

Today, our topic is SUCCESS, which is usually a taboo topic that people don’t like to talk about. Why? I’m not quite sure, but I definitely used to be one of those people. Well today, I’m going to talk about it, because there’s nothing to be ashamed of about being successful with your pet sitting business.

Having a successful and happy life is something that I am super proud of, and part of that success comes from my amazing pet sitting business. It has brought me so many blessings both financially and emotionally. It has taught me countless things about animals, people, life and business.

Let The Haters Hate and Keep Being Awesome

I’m here to tell you today that there’s nothing wrong with you achieving success through your pet sitting businesses, and don’t you dare let the haters dim your light and your dream. You know who I mean. Those solo pet sitting business owners who don’t want to grow a team and scale their businesses (totally fine, by the way!) Some of these haters will go around saying, “Oh, she’s just in it for the money,” or “They don’t care about the animals,” or “They must provide awful service.” This is backward thinking, and negative statements made by people with limiting beliefs, and I have no time for it anymore!

Today I’m telling those people that they couldn’t be more incorrect! I can tell you from personal experience that nobody loves pets more than I do, but there came a time where I was unable to continue working the number of hours that I was working. Seven days a week, 365 days a year wasn’t a lifestyle that I wanted to lead. I was unhappy and exhausted, and by the end, I wasn’t giving the best pet care, because I was utterly burned out.

Focus on the Growth of Your Pet Sitting Business

Since I started focusing on the growth of my business and hiring heart-centered pet care professionals to join my dream team, my company has grown exponentially because they are out there providing amazing pet care and our customers rave about us and refer us all over town. I’m now also able to service many more pet owners in my community due to the excellent pet sitters on my staff.

There is no shame in my game. I am proud of my pet sitting business. It affords me the time to be able to do the things that I love like paddle and tennis. It has also given me the opportunity to be a stay at home mom with my three children, Lucy, James, and Connor. It has given me the financial freedom to own a beautiful home and take vacations. My business has been a blessing!

pet sitting business

The Equation for How to Make it Happen

If this is something that you want, I challenge you to go for it! But you have to go and get it. It’s not just going to come and fall in your lap. It takes hard work and focus. You need to learn, and you need to implement, and you need to go grab your dream.

I used to walk dogs and daydream. I would think “I would really love to have a big business. Maybe one day it’ll just happen.” That’s not the way it works! It starts in your mind, but here’s the formula:

Thoughts equal feelings which inspire your actions, which create your results.

So my advice here for you today is to take massive action in your business. Get out there, start learning. Go for it. Grow it, if that’s what you want to do. There is no shame in it.

And if you’re already out there killing it, don’t hang your head, don’t be embarrassed, and don’t let the haters out there make you feel poorly because you’ve created an awesome pet sitting business doing what you love and serving your community through your incredible business with an inspiring mission. Be proud, my friends.

10K Month Pet Sitting Blueprint Strategy Session

If you want to have a one-on-one personalized 10K Month Pet Sitting Blueprint Strategy Session with me, go to www.MeetWithColleen.com to apply. You will walk away with a personalized step-by-step framework anf action plan that I will email to you after our call.

10K Month Pet Sitting Blueprint