The Behaviors You Need to Make 2022 Your Best Year Yet

The Behaviors You Need to Make 2022 Your Best Year Yet

Today we are talking about the behaviors you need to make 2022 your best year yet. To create an amazing year, an amazing life, mindset is required. But without the behavior to go along with the mindset, you will not get very far.

For example, you might have total clarity on your fitness goals. You may say, “I want to lose this much weight”, but if you’re not exercising or dieting the way that you should, you’re not going to get very far with your fitness goals. The same goes for your business goals.

If you know that you want to create this much income in 2022, but you’re not showing up and doing anything to make that happen, you’re just wishfully thinking and hoping that this year’s going to be great.

Today I have defined four behaviors that you should take part in to create an amazing year.

You need to create a morning ritual.

Start every day with a morning ritual to optimize your mental, emotional, physical, and spiritual wellbeing. In my Multiply Mastermind Program, we have a book club. One of my favorite books in 2021 was the Miracle Equation by Hal Elrod. He also wrote the Miracle Morning, and I have to tell you this really resonated with me and stuck with me, and I now protect my morning routine with all of my might.

For 12 years, I have had my cleaning lady come at 8:00 AM every Tuesday, and I finally told her that she needs to come later because it is interrupting my morning routine, morning practices, and morning rituals. She wasn’t happy about it, but it’s that important because it puts me in the right mindset and frame of mind to make the most out of my day.

If you haven’t read the book, it’s called the Miracle Morning, and he also wrote the Miracle Equation. You can also go to Amazon Prime and watch Miracle Morning Movie. It’s short, it’s great, but I highly suggest creating a morning ritual so that you can start your day with an optimal mindset.

Design a predetermined process that produces the desired result.

Get clear on which actions, behaviors, and routines you need to commit to and then follow through with them to reach your goals. Going back to the fitness that’s the easiest to explain, but if you know precisely that you need to work out five days a week, you need to strength training three days a week, and you need to cut out carbs, that’s your process, and that’s going to get you your result.

You need to show up and follow that process every day. The same goes with business, something I’m giving you guys one of the processes I call is the see it through strategy, and this is how I become so unbelievably productive.

Figuring out your process that you need to show up to create the results in all areas for your goals. One of my favorite tips is creating a foundational schedule, or what I like to call a model calendar, because that way, you know exactly when you are focused on every habit or process.

The Behaviors You Need to Make 2022 Your Best Year Yet


It’s what you do every day, and most people let their schedules run them. They don’t set it proactively in advance and then show up for it. That is how you will create amazing results in your business and your life.

Initiate a support system.

It could be the Pet Nanny Coach community free Facebook group. There’s a ton of Facebook groups that you can join on Facebook. It could be you decide to join a mastermind or a coaching group.

You could also get a group together and start your group, your little mastermind group. You can start a Facebook group, other business owners you know come together and start your circle. You want to be an accountability buddy. You want to create the support system around you, where somebody else holds you accountable for your behaviors. They are giving you feedback, and they are giving you support.

It is so unbelievably invaluable, and that’s why I love my Mastermind Program. I love my students. We are all there to hold each other up, celebrate with each other, and, most importantly, hold others accountable.

What are you doing this week? What three things are you doing? And then, at the end of the week, did you do them? It’s as simple as that. Try to initiate a support system, whether you create your own or join one. If you have to show up and be accountable to somebody else, you’re more likely to achieve your goals.

Seek out guidance.

Do not try to figure this out on your own. I have not learned all that I know about business.

I didn’t download it from space. I sought out teachers who have done it already, and I learned from them, modeled them, and implemented the behaviors and results.

There is absolutely no reason you should be trying to figure this out yourself, trying to recreate the wheel. Find somebody you resonate with that you look up to that has the results in their business that you want, and learn from them. You are going to save years, upon years, upon years, upon years of your time if you do this and you take the shortcut.

So, that is the four steps and behaviors that I want you to focus on in 2022. Creating your morning ritual, go check out what it is? My Miracle Morning movie on Prime Video. Two, you need to design a predetermined process that will produce the desired result. Three, initiate a support system. And four seek out guidance. And remember, guys, that every year’s ultimate purpose is to continue learning and continue growing and becoming a better version of yourself than you were before.

I’m excited for 2022 and to see what results you create and what version of yourself you create.

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5 Steps to Optimize Your Mindset for 2022

5 Steps to Optimize Your Mindset for 2022

Today, our topic is five steps to optimize your mindset for 2022. It’s not always about the strategy; it’s not always about the behaviors. We will go into that in next week’s video. This week, I want to start with the mindset because everything starts from within.

1. We need to celebrate your wins and your accomplishments for 2021.

As human beings, we don’t take enough time to do this. So the first thing I want you to do is to look back and document your accomplishments, document the lessons you learned, and most importantly, what you are most grateful for in 2021.

2. Clarity equals power.

What results do you want to create in 2022? Take some time and put it into these eight different areas.

First, career and business.

Two, your finances. How much money do you want to make? How much money do you want to save? How much money do you want to give?

Three, what are your relationship goals?

Four, your health and your fitness. Maybe you would like to lose weight; maybe you need to gain weight; perhaps you want to get stronger or exercise three days a week. Me, I want to walk more in 2022.

Next is education. What do you like to learn? Is there something about business that you have been fearful of learning? Do you want to go back to school for something else? We always need to be learning, and we always need to be expanding. So that’s your area of education.

Seven, your spirituality and/or religion. What goals do you have in that area?

And lastly, how about your social time and your relaxation goals? How much time do you want to spend relaxing with your family and taking time off from work, and enjoying your life? I know I don’t think about this enough at all.

When you clearly define your why, the how will show up. The major problem with most people I speak to is that they’re unclear on what they want to create, and then the how is murky. Get clear on your why, and the how will appear.

3. What is your purpose?

This is where I want you to identify why you want to achieve your goals.

5 Steps to Optimize Your Mindset for 2022-01


Going back to last week’s video, you need to get clear and connected with becoming a better version of yourself and becoming the person who can achieve the goals. That is your most significant driver, and that is your why and your purpose. And it’s going to keep you going.

4. You need to maintain unwavering faith.

Know that if you show up for yourself every day in your life and business, you will achieve the results you want.

5. Resilience.

Things are going to happen in your life, and things will happen in your business. It would help if you learned to respond proactively to adversity. If you develop this skill of becoming resilient and coming up with a solution-based mindset, and becoming proactive to adversity, you are going to have an amazing year.

A Simple Shift in Mindset When Looking Back on 2021

A Shift in Mindset When Looking Back on 2021

Today’s business growth video is a simple mindset shift when you look back on 2021.

Go back to review your goals and the results you have created.

At the time of this recording, it is Christmas Eve, which means it’s that time of the year where you need to reflect on the year that you just had and go back and review your goals.

But the most important mindset shift that I want you to make is to ask yourself, more importantly, “How did you show up for yourself every single day?” what were your income goals? What were your health goals? What were your personal and relationship goals?

It is going back and looking and reviewing those and what outcome and results you have created. The purpose of a goal isn’t the results, and it’s not the outcome. It’s about becoming a better version of yourself. That is why we set goals.

Too many of us are dialed into the outcome, which is not the point.

The point is the journey and the person that we become because of the growth you create year after year, which is what lasts forever.

 

Look back and say, “How did I show up for myself in 2021?”

The mindset shift, look back and say, “How did I show up for myself in 2021?”

You can either be happy with that, or you could say, “In 2022, this is how I am going to show up. This is the person that I need to become to create the results that I want.”

Your First 2 Steps When Starting a Dog Walking Business

Your First 2 Steps When Starting a Dog Walking Business

The first two things I have my Launch and Grow students do are: Number one, define your what. What results do you want to create with your dog walking business?

The second exercise I have them do is to define their why. Why do you want to create this business?

Know your What. Clarity equals Power.

Decide what you want and where you want to go because if you don’t know the results you want to create, no program, book, or coach will help you get there. I know this from personal experience.

When I started my business, I was teaching school. I was unhappy in my career. I decided to start a pet sitting business because I liked dogs. That was my what. I had no specific goals clear in my mind. I didn’t know what I wanted to create, and I was lost for many years early on in my pet sitting business.

What result do you want to create? Look at your business.

Look at your future self. Look at your future business.

 

Are you doing this to be the only pet sitter in your business? If so, great, define it. This is what I want.

Or do you see a business where you have a team working for you that will help service your clients? What are your financial goals? How much do you want to make with this business? Get clear. Do you want to make $2,000.00 a month, $3,000.00 a month, $10,000.00 a month, $20,000.00 a month, $50,000.00 a month? How long do you want to take to build the business?

If you want to create a six-figure pet sitting business, how long will it take you to get there? Do you want to say within the next three years I want to be at six figures? Or, within the next 12 months, I want to be at six figures, which I’ve had many students do, by the way—by getting super clear about what you want your business to look like, all right?

Do you want to be a dog walking business? Do you want to be a pet sitting business? Do you like to offer house sitting services? Do you want to provide concierge services?

All of this is super specific because when you know what result you want to create, it’s just showing up and doing the work that will get you there. That’s step one, know your what.

Know your Why.

If you don’t have a compelling emotional reason for what you’re doing, if you don’t have a strong enough why, you’re going to get frustrated, you’re going to get bored, you’re going to get upset, and you may quit. That was me.

I had built this business just by default. I had all these clients. I didn’t have a plan. I was miserable. I was living in people’s houses 365 days a year. I hated it. I hated the business that was created before me, and I didn’t have a strong enough why.

Remember my why, that I liked dogs? No. When things get tough, and you get derailed, or you lose motivation if you are not connected with why you want to create this business, why you want to make financial freedom for yourself, why you want to service your pet-owning and pet-loving community, I’m telling you, you’re going to close up shop, and you’re going to quit.

So, get clear. I want you to write as many compelling reasons as you can. Just make sure you’re genuinely connected emotionally to what you want, to being crystal clear on why you want it.

So, in short, what do you want to create, and why do you want to create it? Those are the first two steps in starting your dog walking business, starting your pet sitting business, or starting any business.

Hey there, Newbie Pet Sitter! Are you feeling stuck or overwhelmed with starting your pet sitting business? Fret no longer, my friend. I’ve got ya covered!

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Accountability Buddies for Pet Sitters

The concept of accountability buddies for pet sitters came into my existence years ago when I was part of a Mastermind Group. We were assigned a new accountability buddy each quarter, and we were told to have a five-minute conversation with them every work day. On the call, we were to tell the other person the three tasks that we were to work on that day. The following day we would hold each other accountable and then tell each other our three tasks for that day and so on and so forth.

In my experience, this was just too much! The conversation was supposed to only be five minutes, but if you had a chatty partner, you would be on the phone for much longer than that which ate up valuable time in my day. I then started to dread these calls, which utterly defeated the purpose.

My Accountability Buddies for Pet Sitters System

  1. Find a buddy using our FREE Pet Nanny Coach Community Facebook Group. Use the #accountabilitybuddy
  2. Pick a standing day and time that you will meet each week and put it on repeat on your calendar with reminders, so you don’t forget.
  3. Share your top 3 goals/tasks for the week.

Why Accountability Buddies for Pet Sitters are so Powerful

Being in business for yourself, you only need to answer to yourself. You don’t have a boss who gives you strict deadlines. You’re the boss, and if you don’t feel like doing something, nobody is going to make you do it. But if you have an accountability buddy, you now have someone to answer to, and you are going to be much more likely to complete your tasks. This process turns your “good intentions” into actual “to-do’s.”

Identify Your Champagne Moment

Cara Bentley of Lifehack Bootcamp coined the phrase your “Champagne Moment.” This is what you really need to focus on what’s really going to move your business forward.

Do this exercise weekly (ideally with your accountability buddy!) on Sunday night to sort out the critical tasks from the seemingly important tasks.

1: What could you do this week that would deserve popping a bottle of champagne and truly celebrating? Think beyond “shallow work” like emails and meetings. What’s a moment that would really propel your life or career forward?

2: What’s the #1 goal this week that would help you get to that result?

3: How many hours would take you to accomplish your goal? Is it doable in a week?

4: What’s the #1 task you can complete on MONDAY to get you to your weekly goal?

5a: Write down 3 potential things that could DISTRACT or PREVENT you from reaching your goal.

5b: What’s your “plan of defense” to STOP those things from happening?

Would you feel like popping open a bottle of champagne and CELEBRATING when your weekly goal is complete? If not, repeat this exercise! It’s not a Champagne Moment unless you would want to CELEBRATE it.

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Your Homework: Get an Accountability Buddy!

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Mindset for Pet Sitters- 10 Signs You Might Have an Upper Limit Problem

Today I’m giving you a dose of mindset for pet sitters. We should all try and do mindset work on a daily basis to move us closer to our personal and business goals.

Upper Limit Problem is a phrase coined by Gay and Kathlyn Hendricks in their book, The Big Leap. So what exactly is an “Upper Limit Problem?” It’s a sneaky form of self-sabotage that creeps into your life just when things are starting to get really good.

As Gay Hendrick defines it…

The ULP is the human tendency to put the brakes on our positive energy when we’ve exceeded our unconscious thermostat setting for how good we can feel, how successful we can be, and how much love we can feel.

Below are ten signs that you may have an Upper Limit Problem.

1.) You have an income cap that you can’t break.

New businesses should experience exponential growth in the first few years of business. After that, you may not have as large of jumps in revenue, but you should continue to make more every year that you’re in business. If you can’t seem to break a specific number, you’ve got an upper limit problem.

2.) You can’t get past a certain number of customers.

This goes along the same lines as number one, not being able to break through a cap on customers. I had this problem for a while. I couldn’t seem to get past 612 customers. After I realized that I had an upper limit problem, I have since tripled that number. (Awareness of the issue plays a large part in overcoming the issue.)

3.) You pick fights about nothing.

You just had a fabulous week! You signed ten new customers; you hired three new sitters; you created a new referral partnership. Things are going great when inexplicably; you find yourself picking an unnecessary fight. If you find yourself getting overly angry just after something good has happened, it’s probably not a fluke.

4.) You never invest in hard assets.

You may invest in classes, trainings, courses, masterminds, live events or retreats, but when it comes to purchasing tangible things that you need for the growth of your business. If you find yourself having no trouble spending to learn, but you’re unwilling to spend to earn your subconscious mind just may be keeping you in continuous student status, which is holding you back on becoming a professional. This is an upper limit problem.

5.) You desert money-making projects right after the idea origination phase.

You come up with a stellar new idea for your business. Your customers are going to love it! You make notes, you create a project plan, and then you never look at it again. If you leave these great ideas unimplemented on a continuous basis, you may be subconsciously leaving them in the idea phase so that they don’t come to fruition. This is self-sabotage.

6.) You leave projects 70-90% done.

Similar to the last problem, where you desert projects at the idea phase, in this example you’re leaving things when they’re almost entirely grown. Your website is nearly done, your Procedures Manual is virtually complete, your pet sitters are in place, and your new mailing campaign is ready to mail.
If this is you, you’re leaving projects in the final phases, so they never come into being. This is most definitely an Upper Limit Problem.

7.) You get sick right after you have a BIG win.

Sometimes it’s not your mind that objects and rebels. Sometimes it’s your body that protests your advancement. Do you ever get hit was an illness right after you achieve something great and then that illness stops you in your tracks. This happens to me with the gym. Without fail anytime I start a new workout routine, BAM! I get taken out with a virus which makes it insanely hard to get back to the healthy routine. Upper Limit, pet sitters!

8.) You walk away from deals.

You have terrific opportunities just waiting for you to seize. A new house sitting client needs you to housesit their mansion all summer. A new Monday through Friday, two times per day, dog walking client wants you to start ASAP, and you never get back to them. This is most surely a sign of an Upper Limit Problem.

9.) You leave your money uncared for.

You have money waiting to be deposited, and you sit on it. I used to find checks in my pockets months after a service had been completed. My roommate used to find checks laying around the apartment and in my jackets. This was definitely a sign that I was suffering from an Upper Limit Problem.

10.) Other people’s difficulties throw you off your momentum.

When you’re in your “zone of genius” and making great things happen, nothing can throw you off your game. You’re focused and intentional, and nothing can penetrate you. If all of a sudden you find yourself being derailed by things that wouldn’t usually phase you, you may be suffering from an Upper Limit Problem. Your subconscious is looking for any reason to stop your momentum.

So how do you battle your Upper Limit Problem?

You battle your Upper Limit Problem by becoming aware of the issue. In his book, Hendricks refers to benign vigilance as “paying keen but relaxed attention.”

Start looking for patterns in your behavior and go on high-alert when good things start to happen to you. If you find yourself beginning to pick an unnecessary fight, close your eyes, take a deep breath and ground yourself. Say to yourself,

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All pet sitters deal with an Upper Limit Problem. It’s just some have higher thermostats than others, and some have busted through their own upper limits.

Your Homework: Start with awareness and read the Big Leap! I highly recommend it!

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My 4 Top Tips to Building a Wildly Successful Pet Sitting Business

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When I started my pet sitting business I knew nothing about business. I didn’t know how to systematically get new pet sitting and dog walking clients or how to efficiently manage my business. I pretty much knew nothing, but we all have to start somewhere, right? So how did I learn? I read. I took courses. I went to live events and most importantly I took a ton of action. Learn…implement. Learn…implement. That’s how it went.

Now looking back on my pet sitting journey I have boiled down my 4 top tips for growing a wildly successful pet sitting business.

Tip #1. Create a Mindset for Success

Success is not an accident. It’s something we have to make happen on purpose, day in, day out. It all starts with knowing what you want and conditioning yourself for success, so that you can make it happen. You should fill your brain with positive, motivational books, quotes, videos and podcasts so that you can train your brain to achieve the success that you desire. You need to make this part of your daily routine. I pay for YouTube Red. I listen to all my favorite mentors daily to tune me in and keep me in a positive state of mind. YouTube Red is commercial free and the videos still play even when you navigate away from the app. I love this tool!

Tip #2. Get Really Good at Marketing Your Business

 Once you’re focused on being the best version of yourself to create the success you want, you need to focus on what action you need to take. MARKETING = GETTING CLIENTS. A big piece of that action is centered around getting your pet sitting business out there! You need to have a clear message that speaks to your ideal client. Every single day you need to be doing at least one thing to get your business out there in front of your ideal prospects. You need to expand your reach and make them say, “this pet sitting business is the answer to my prayers.”

Every single day you need to be doing at least one thing to get your business out there in front of your ideal prospects. Click To Tweet

Tip #3. Get Really Good at Systems and Processes

If you want to scale your business you need to get systems and processes in place. This is a crucial step! Things can really become a mess if you don’t nail this step. Your systems need to be replicable, documented and delegated. The system is what runs the business and the person runs the system. Check out my article on how to Multiply your pet sitting business here.

 Tip #4. Grow Your Team

Don’t wait for five years (like I did) to grow your team. Building a team of talented pet sitters is a must. The more sitters who are on your team, the more ideal clients you can service. The more ideal client you can service, the more revenue you will generate. The more revenue you generate, the more you can invest in marketing which will in turn attract more ideal clients. And I didn’t even mention the freedom it creates in your life. That was my WHY. I crave freedom!


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Should I Scale My Pet Sitting Business

Should I Scale My Pet Sitting Business?

There are so many new pet sitters out there that have a smaller pet sitting business, and they’re not sure if scaling to the next level is a good fit. So I put together a mini-training for you guys today. We’re going to walk through what exactly is needed to scale your business. Then you can make a decision and see if this is the right path for you.

Here at Pet Nanny Coach, We often get asked, “Should I scale my pet sitting business? Or should I stay where I am?” This is an excellent question. One that I asked myself so, so many times. I’m somebody that’s been at every level in my pet sitting career.

At one time, I wasn’t sure what I wanted to do either. I was utterly lost. So first, many of you have heard me talk about getting very clear on your what and your why. What do you want your business to look like? And why do you want it?

If you’re brand new to the pet sitting industry or have been in the pet sitting business for a while, but don’t have a clear understanding of where you want to take your business, here’s my first piece of advice.

Get clear on your what and your why because clarity equals power.

What do you want your pet sitting business to look like, and why do you want it? For me, I came to this realization in kind of a backward manner. I got clear on what I didn’t like: working seven days a week, 365 days a year. I wanted a team that could do the client work while I focused on the business’s strategic position. Let me be very clear. I did not come to this realization for many, many years into my business. I stayed stuck for a long time because I wasn’t clear.

Why did I want this? My why wasn’t the money. It was so I could have a freedom-based lifestyle. When I first started my business, I did it because I was teaching special education. I taught seven-year-olds with Down Syndrome, and I was in a classroom all day, every day. That ended up being an added perk.

I worked really hard, but all I would do is look out the window and think, “Oh my gosh, I wish I could be outside. I wish I could be playing sports.” I’m a little jock. I couldn’t stand being cooped up in the room. So when I started my business, that was why I wanted freedom back in my life. I did not want to be pigeonholed and stuck in a room all day, every day. So some of you are probably saying, “Yeah, but I don’t know what I want.” I’m here to tell you that indecision leads to inaction, which is the killer of dreams.

Figure it out.

I would even challenge most of you who say, “I don’t know what I want.” I’m going to challenge you and say, “I bet you do.”

We all have those little voices in our heads speaking to us. It’s hard to tune them out. I bet you guys know what it is you want. You may be thinking, “I may want to scale my business, but I don’t know what’s involved.”

Today, I’m going to tell you what you need to do. Then you can decide if scaling your business is the right path for you. To scale your pet sitting business, you need to leverage yourself through a team, systems, and automation.

First, you need to systematize everything in your business so that anyone could replicate it. The system runs the business, and the person runs the system.

Two, you have to hire pet care professionals to do the client work: pet-sitting, dog walking, house sitting, et cetera.

Three, you need to use your now available time to focus on business growth activities like marketing your business to get more clients and have your current customers book from you more frequently.

Four, you then hire more pet care professionals to absorb the new business that you get from your business growth activities.

Five, you automate your marketing systems and manual tasks to create efficiency, which produces the ability to continue to scale. This is your recipe for scaling success.

Now, this is easier said than done. I get it. You’re probably asking yourself, “Well, how do I systematize? Or what does that even mean?” You’re probably wondering about finding good people and then trusting them to do as good of a job as you, or you’re probably like, “Business growth activities? What are those exactly?”

Some of you are saying, “Automation, that sounds scary to me.” These are all extremely common and understandable thoughts. You don’t know what you don’t know. It’s like anything else. You need to learn and then implement. I certainly had no idea about these things when I decided to go all-in with my business, but I learned.

So currently, in my business, I staff 40 plus pet sitters and three managers who run the day-to-day operations of my pet sitting business. The business requires only two hours a week of my time. My business generates a consistent 50 to 75K per month in passive income, passive meaning I don’t have to do the work to receive the income.

Now I’m not saying this was easy or that it happened overnight. But it’s possible. It took a lot of work, study, and trial and error to get where I am today. I had to learn about team building, systems, and automation before I could get there. And I know because I’ve done it.

Now I’m sure there are some of you that this doesn’t interest. You may have a small book of business, and you’re doing all the visits, or perhaps you have one or two people that help you out, and you may be very happy.

You guys, I say, “Keep doing what you’re doing and follow your bliss. There is no shame in your game.” But for those pet sitters who do want to scale, my question for you today is, “What’s holding you back?”

This is where I’m going to get deep on you. Those who know me or have followed me for a while know that I’m all about mindset and thought work. Because it’s the integral piece that so many business owners are missing. So I ask again, “What’s holding you back?”

Is it fear of control? Thinking, “Oh my goodness, nobody is going to be able to service my clients as good as I do?” Fear of the unknown. “What does this look like? And do I want to learn all of this? And I don’t know what’s involved with that and automation technology. That sounds scary. And systematizing, I don’t know. I don’t know. I don’t know. I don’t know.”

So I stay in inaction—fear of success. “I don’t need to make that much money taking care of animals. I’m all about loving animals. I don’t need to make that much money and be that successful to be important and important to the animal-loving community.” Guess what? The more successful you are, the more that you can give back to the animal-loving community.

Fear of failure. “What if I try and I go all in, and I fail. I will be judged. My family will look down on me. My peers will judge me.” Fear of failure is a real thing, guys. Oh, fear of judgment. “I don’t want to put myself out there because I don’t want to be judged.” I dealt with this at every level of my business. I still do. It’s a tough one, for sure. Fear of not being good enough. Thinking, “Well, she can do it because of X, Y, and Z, or he is successful because of X, Y, and Z. But I don’t have what it takes.” I am not special. There’s nothing about me that I have that you don’t have. And this is a lie that so many people tell themselves because they don’t want to put themselves out there. And the fear of, “I won’t be good enough, so I’m not going to succeed.”

By the way, there is no judgment if you have any of these fears, because like I said, I had every single one of them, and I still deal with some of them today. After almost 20 years in business, I still deal with these fears after all these years. Let’s do some mindful thought work. And this is where I get intense. This is like my favorite stuff here.

Step one, you need to identify and connect with the emotion you are feeling.

I’m going to run you through a quick thought model so you can see how these negative thoughts can hold you back from accomplishing your dreams. So here’s the model.

Thoughts equal your feelings, which equal your actions, which equal your results. Your thoughts create your feelings, which propel your actions, which give you your results. If your thoughts are fear of judgment, that will create a sense of anxiety, which will result in your inaction, or you not putting yourself out there, which will produce the same result of you working in the day-to-day grind of your business. But you see how it all started with the thought.

Now let’s try to do a new mindful thought. So your thought is, “I can do anything I put my mind to. I can create a pet-sitting business that generates 10K a month, 20K a month, 30K a month, 40K a month, 50K a month.”

Whatever it is, you can be very specific. That’s the thought you’re going to think, and I can do it. This is going to create a feeling of excitement for what’s possible. The action it’s going to propel is you working on your business growth, and the result will give you more clients, more money, more time, and more freedom. Do you see the difference of the thought instead of, “I don’t want to put myself out there because I’m fearful of being judged, or I’m fear of not being good enough, or I’m fearful that people won’t take as good of care of my clients like me.”

Thought work is so very important. It gives you your feeling, which keeps you in inaction, which provides you with the same result. But if you change your thinking, you change your results, and you change your life. It’s as simple as that.

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When we’re feeling these negative thoughts, it’s important to recognize them and create a new positive idea. I’m going to be the watcher of my thoughts. Like anything else, this takes work and practice. I work on my thoughts every single morning. I do. I do a thought download.

I write down everything that I’m thinking. It’s like cleaning your house. You want to clean your brain. And you want to think these negative thoughts, that you might not even realize you’re thinking these certain negative thoughts until you write them down, and then you create your new positive thoughts.

Step two is you need to take massive action despite this fear you’re feeling.

Fear is okay. We all have it. It’s our primitive brains trying to keep us safe. The idea is you don’t want to let it hold you back. This is what your brain was designed to do; it wants to keep you small and to keep you safe.

It thinks it’s helping you, when in fact, it’s holding you back from great things because magic happens outside of your comfort zone. “Okay, I’m fearful of the unknown, but guess what? I’m going to change my mind. I’m going to change my thought. I’m going to act despite this fear that I’m feeling.” When you’re uncomfortable, that’s when great things happen for you.

Growth happens when you decide to move forward in spite of fear. Expansion happens in the scary place of the uncomfortable unknown. All right, to sum up.

Fact: you can scale your business without sacrificing the quality of your service. There are amazing people out there who will take great care of your client’s beloved pets.

The trick is to systematize your entire hiring and onboarding process so that you’re entirely confident in the professionals you bring onto your team and who will represent your company.

Fact: more growth doesn’t mean more work. It means having a smart and effective strategy to do less and get a greater outcome.

Fact: the less you work in your business, and the more you work on your business, the greater your success in this industry.

All right, guys, five steps to scaling your business.

One, systematize everything in your business so that anyone can replicate it. The system runs the business. The person runs the system.

Two, hire other people to do the pet-sitting, and eventually the office work too.

Three, focus on marketing your business, which is getting new clients, instead of doing the business, which is taking care of the pets.

Four, automate your marketing and processes to streamline your business, which will give you the ability to continue to scale.

And five, do daily thought work to get yourself into a positive mindset that will, in turn, bring you the results you desire.

You can create any result in your life, and it all starts with a thought.

 

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